The standard procedure of launching a private label partnership model consists of three phases. The first phase consists of evaluation of negotiation of payment and operational terms. SWCORP professionals work hard to deliver the value our clients require. Each account is given a unique, customized solution, which meets the client’s business needs and matches the company’s strategic and operational goals. The second phase of marketing and technical data integration establishes a reliable connection between the SWCORP internal IT resources and the client’s end-customer retailing platform. The third phase of the private label program provides comprehensive benchmarking reports dedicated to determine the efficiency and viability of the partnership. Based on the evaluation, SWCORP is open to contribute its own resources to implement new strategies and tactics for increasing the partnership’s efficiency. This includes joint advertisement programs such as print, paid search, and direct marketing campaigns.